Our Company/History


Dollar Industries Ltd. Achievements

2022 - 23

  • Opened 14 EBO’s
  • Launched rainwear series under Dollar Protect
  • Roped in Saif Ali Khan as the Brand ambassador for Dollar Lehar
  • Associated as a principal sponsor with Rajasthan Royals for the second year in the 16 th edition of IPL

2021 - 22

  • Launched Airport TVC with new Dollar Logo
  • Entered into a JV with G.O.A.T. Brand Labs Pte. Limited Agreement
  • Launched its first EBO in Ayodhya
  • Free Covid-19 vaccination provided to Dollar Employees
  • Received ‘Most Admirable Brand Award’ by The Brand Story
  • Exclusive Dollar products now available at Baazar Kolkata outlets
  • 'Aparajeyo' Social Media Campaign in association with The Wall acknowledging real-life heroes
  • Launched new TVC with Akshay Kumar – Dollar Upar gaya
  • Launched a social media campaign #NOWISTHETIME to celebrate International Women’s Day
  • Placed as Principal Sponsors of Rajasthan Royals for the 15th edition of IPL
  • Unveiled Vision 2025 on completion of 50 Glorious Years of Dollar
  • Mr Ranjit Barthakur, EC of Royal Multisport Pvt.Ltd. (IPL-Rajasthan Royals) felicitated Mr.Vinod Kumar Gupta on completion of 50 years of Dollar
  • Dollar Woman launched new lingerie line
  • Roped in Bollywood actress Yami Gautam as the brand ambassador of Dollar Missy
  • Launched EBO in New Delhi at Tilaknagar

2020 - 21

  • Revamped Brand identity by introducing a new Brand Architecture
  • Launched new TVCs for the men's & women's section
  • Launched a new range of Anti-Viral Products featuring Masks for men & women and Innerwears for men
  • Commissioned a 4 MW Solar Power Plant as a part of the ‘Green Mission’ initiative

2019 - 20

  • Started an election campaign #UngliUthanaFitHaiBoss to spread awareness and to make everyone realise that voting is a moral responsibility of every citizen
  • Received Times Business Award, Kolkata for 'Best in Men's Hosiery', 2019
  • Received ET's Most Promising Brand Award, 2019
  • Mr. Dindayal Gupta, Chairman Emeritus of Dollar Industries Limited conferred with West Bengal Hosiery Association ‘Hall Of Fame’ Award, 2020

2018 - 19

  • Shares listed at BSE on 7th June, 2018
  • Launch of Pepe Jeans Innerfashion in October, 2018 in parts of South India

2017 - 18

  • Shares listed at NSE on 21st April 2017
  • Entered into a Joint Venture with Pepe Jeans Europe to manufacture and market premium range of fashion Innerwear, Loungewear, Gym wear, Sleepwear & Track Suits for Adults & Kids, in India

2016 - 17

  • Entered into the MRT and e-commerce platform
  • Secured 2% of overall revenue from Force NXT within a year of its launch
  • Widened its Dollar Bigboss and Missy range

2015 - 16

  • Emerged as the highest selling innerwear brand in the UAE and Middle East regions
  • Expanded to more than 80,000 MBOs across India
  • Carved out a prominent 15% market share of the branded hosiery segment

2014 - 15

  • Strengthened its presence across 29 states in India

2009 - 10

  • To our delight, Dollar Industries Ltd. received ‘National Awards for BEST BRAND and EXCELLENCE’ in men’s innerwear category by CMAI for 3rd time in a row
  • Roped in Bollywood actor Akshay Kumar as the brand ambassador of Dollar Bigboss

2007 - 08

  • It registered as a limited company and rebranded as Dollar Industries Ltd. in 2008
  • Dollar industries Ltd. Received ‘National Award for BEST BRAND and EXCELLENCE’ in men’s innerwear category from CMAI for the 2nd time

2005 - 06

  • Bhawani Textiles turned in to Bhawani Textiles Ltd. in 2005
  • Roped in Bollywood actor Salman Khan as the brand ambassador of Dollar Club
  • The company received ‘National Awards for BEST BRAND and EXCELLENCE’ in men’s innerwear category from CMAI (Clothing Manufacturers Association of India)

2000 - 01

  • Bhawani Textiles established Dollar Foundation to execute CSR (Corporate Social Responsibility) activities

1972 - 73

  • In the year of 1972-73, Shri Dindayal Gupta initiated his proprietary firm, Bhawani Textiles